How We Approach Amazon SEO at 'We Do It'

At our agency, we approach Amazon SEO as a strategic, data-driven, and ongoing process. It starts with a deep analysis of the product, market, and competitors, followed by extensive keyword research. We use advanced tools like Helium 10, Jungle Scout, and Amazon search data to identify the most relevant and high-converting keywords. These terms are then seamlessly integrated into key areas of the listing — including the title, bullet points, product description, and backend search terms.

But SEO is more than just keywords. Visual content plays a crucial role in increasing both CTR (Click-Through Rate) and CVR (Conversion Rate). That’s why we design high-quality product images, infographics, and lifestyle visuals that communicate value instantly. We also create A+ Content (Enhanced Brand Content) to elevate the brand presence, improve buyer confidence, and increase conversions — which indirectly boosts organic ranking.

Another powerful, often overlooked SEO factor is external traffic. Amazon rewards listings that drive traffic from outside the platform. That’s why we incorporate off-Amazon strategies, such as social media marketing, email campaigns, influencer partnerships, and Google Ads, to help drive qualified traffic that contributes to organic growth.

Conclusion

Our Amazon SEO solutions are not about gaming the algorithm — they’re about understanding the customer, creating high-performing listings, and driving sustainable growth.